College Sports & Entertainment Marketing (Principles of Marketing - BUSA 121)
Course Description
This course is designed for students who are interested in the field of Marketing from the perspective of Sports and Entertainment. This course will teach the basic principles and practices of Marketing as they relate to everyone as a consumer and worker. Included in this course are: the functions of Marketing, research, promotion, and management. Students will have the opportunity to plan sales presentations and begin making career choices in the field of Marketing. This course can be taken for college credit (3 credits) through St. Thomas Aquinas (BUSA 121). There is a fee and an application deadline. Open only to juniors and seniors.
College Credit Information
- STAC College Credit Transcript Instructions STAC course # MKT 102